公共治理研究

随着数字乡村建设的持续推进，精准治理成为解决乡村权力边界模糊、信息收集失真和任务处置滞后等模糊性样态的全新路径。研究发现，数字乡村精准治理的效能发挥依赖于政策、技术、人才的条件支撑，包含通信平台、数字资源、数字工具、学习方式、组织结构、支持服务和政企校协同等核心要素。在此基础上，通过对“乌镇管家”“为村”“苏农云”数字平台的案例分析发现，当前数字乡村精准治理展现出主动识别、整体互动和平等协作的优势价值，但也面临理念导向不明确、技术创新不清晰、模式战略不科学以及运营需求不合理的现实困境。因此，未来需要通过理念重塑、技术创新、模式构建和运营实践提升精准治理绩效，最终实现数字乡村高质量发展。

With the continuous advancement of construction of digital villages, precise governance has emerged as a new approach to address ambiguous governance patterns such as blurred power boundaries, distorted information collection, and delayed task execution in rural areas. Research has found that the effectiveness of precise governance in development of digital villages relies on support of policies, technologies, and talents, including core elements such as communication platforms, digital resources, digital tools, learning methods, organizational structures, support services, and collaboration among governments, enterprises, and schools. Based on this foundation, case analyses of digital platforms like “Wuzhen Manager”, “Weicun”, and “Su Nong Cloud” reveal that current precise governance in development of digital villages demonstrates advantages in proactive identification, overall interaction, and equal collaboration. However, it also faces practical challenges, including unclear conceptual guidance, ambiguous technological innovation, unscientific strategic models, and unreasonable operational demands. Therefore, future efforts should focus on reshaping concepts, advancing technological innovation, refining models, and enhancing operational practices to improve the performance of precise governance, ultimately achieving high-quality development of digital villages.